{"id":1258,"date":"2025-01-14T09:48:43","date_gmt":"2025-01-14T06:48:43","guid":{"rendered":"https:\/\/sem.aydin.edu.tr\/en\/?p=1258"},"modified":"2026-02-17T16:16:19","modified_gmt":"2026-02-17T13:16:19","slug":"kurumsal-iletisim-ve-marka-yonetimi-sertifika-programi","status":"publish","type":"post","link":"https:\/\/sem.aydin.edu.tr\/en\/kurumsal-iletisim-ve-marka-yonetimi-sertifika-programi\/","title":{"rendered":"CORPORATE COMMUNICATION AND BRAND MANAGEMENT"},"content":{"rendered":"\n

Program Objective<\/strong><\/p>\n\n\n\n

This program addresses the critical role of corporate communication in developing personal communication skills, understanding types of communication, communication principles, communication barriers, and organizational communication methods. Participants will learn how effective communication contributes to creating, protecting, and enhancing both personal and corporate image.
Additionally, the program explores the relationship between corporate communication and corporate culture, managerial processes, leadership styles, conflict management, brand management, marketing communication strategies, and human resources management functions. Participants will gain empowering knowledge connecting fundamental business concepts with communication principles in today\u2019s organizational environment.<\/p>\n\n\n\n

<\/p>\n\n\n\n

Who Can Participate<\/strong>
This program is suitable for anyone working or aspiring to work in corporate communication, public relations (PR), or related fields, who wishes to develop their skills and obtain a Corporate Communication and Brand Management Certificate.<\/p>\n\n\n\n

Program Content<\/strong><\/p>\n\n\n\n

Corporate Communication, Corporate Identity, and Reputation Management
Corporate Leadership and Team Spirit Development
Stress and Conflict Management, and Problem-Solving Techniques in Corporate Communication
Brand Image and Diction in Corporate Communication
Brand Management in Corporate Communication
Brand and Marketing Communication in Corporate Communication
Brand and Social Media Applications in Corporate Communication
Brand Practices and Global Brands in Corporate Communication
Human Resources Management in Corporate Communication<\/p>\n\n\n\n


Trainers<\/strong>
\u2022 Dr. Ercan \u00d6GE \u2013 Head of Human Resources Management, Istanbul Ayd\u0131n University
\u2022 Dr. Fatma KAM\u0130LO\u011eLU \u2013 Strategic Communication Consultant and Lecturer
\u2022 Assoc. Prof. Dr. Bayram BA\u015e \u2013 Y\u0131ld\u0131z Technical University, Lecturer\/Trainer
\u2022 Dr. Cansel Poyraz AKYOL \u2013 Program Coordinator, Haber Global; TEDx Speaker; Author
\u2022 Nur ONUR \u2013 Brand & Image Consultant, Producer, Director
\u2022 Instructor Hakan OKAY \u2013 Founder, 4CEO
\u2022 Yusuf Ziya Y\u00dcCE \u2013 Corporate Communication Manager, Limak Energy Group
\u2022 Onur TU\u011eMAN \u2013 Trainer, Brand and Communication Consultant<\/p>\n\n\n\n

Training Duration<\/strong>
60 Hours (Face-to-Face)<\/p>\n\n\n\n

Certification<\/strong>
Participants who successfully complete the program will receive an Istanbul Ayd\u0131n University Rectorate-Approved Certificate (E-Government Verified).<\/p>\n\n\n\n

Program Details<\/strong>
\ud83d\udcde 444 1 428 \/ 12404
\ud83d\udcf1 0532 334 53 79
\u2709\ufe0f sem@aydin.edu.tr<\/p>\n\n\n\n

Payment Options<\/strong><\/strong>
\u2022 Online Payment: http:\/\/op.aydin.edu.tr\/sem\/uzapp\/<\/a>
\u2022 Cash or Credit Card at our campuses
\u2022 Bank EFT or Wire Transfer<\/p>\n\n\n\n

Bank Account Information<\/strong>
Republic of T\u00fcrkiye \u2013 \u0130STANBUL AYDIN \u00dcN\u0130VERS\u0130TES\u0130
Yap\u0131 Kredi Bank \u2013 Sefak\u00f6y Be\u015fyol Branch
Branch Code: 815
Account No: 70356668
IBAN: TR46 0006 7010 0000 0070 3566 68<\/p>\n","protected":false},"excerpt":{"rendered":"

Program Objective This program addresses the critical role of corporate communication in developing personal communication skills, understanding types of communication, communication principles, communication barriers, and organizational communication methods. Participants will learn how effective communication contributes to creating, protecting, and enhancing both personal and corporate image.Additionally, the program explores the relationship between corporate communication and corporate […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,30,16],"tags":[],"class_list":["post-1258","post","type-post","status-publish","format-standard","hentry","category-general","category-professional-development-training","category-programs"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/sem.aydin.edu.tr\/en\/wp-json\/wp\/v2\/posts\/1258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sem.aydin.edu.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sem.aydin.edu.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sem.aydin.edu.tr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sem.aydin.edu.tr\/en\/wp-json\/wp\/v2\/comments?post=1258"}],"version-history":[{"count":3,"href":"https:\/\/sem.aydin.edu.tr\/en\/wp-json\/wp\/v2\/posts\/1258\/revisions"}],"predecessor-version":[{"id":2690,"href":"https:\/\/sem.aydin.edu.tr\/en\/wp-json\/wp\/v2\/posts\/1258\/revisions\/2690"}],"wp:attachment":[{"href":"https:\/\/sem.aydin.edu.tr\/en\/wp-json\/wp\/v2\/media?parent=1258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sem.aydin.edu.tr\/en\/wp-json\/wp\/v2\/categories?post=1258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sem.aydin.edu.tr\/en\/wp-json\/wp\/v2\/tags?post=1258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}